Results · Case Studies · Proof

The numbers, and the stories behind them.

Every figure on this page comes from a real boutique fitness location with Aphani working its pipeline. Locations are identified by state only, to protect our partners’ privacy.

85
Membership agreements closed
$32,045.74
Measured & projected revenue
3.18×
Measured return on investment
17
Locations under management
01 Case studies
$17,006 in month one
Minnesota location · Boutique group fitness

The challenge

A well-run studio with strong classes and a loyal community — and a CRM holding months of leads, missed trials, and former members that nobody on staff had time to call. Marketing kept generating interest; the follow-up couldn’t keep up.

What Aphani implemented

Full outbound coverage from week one: same-day response on every new lead, a multi-touch cadence across the aging database, and a structured win-back campaign for former members — all scripted in the studio’s own voice, with results reported weekly.

The outcome

$17,006 in new membership revenue in the first month of the partnership — from opportunities that were already sitting in the studio’s database.

3.18× measured ROI
Two Iowa locations · Boutique group fitness

The challenge

Two established locations were averaging 6 and 12.6 membership agreements per month on historical CRM data. Marketing kept producing interest, but the follow-through couldn’t keep pace — leads aged out before anyone could work them properly.

What Aphani implemented

Aphani took over lead management end to end at both locations — every new inquiry, every aging lead, every win-back conversation, worked to the close on a disciplined multi-touch cadence with weekly MACRO reporting.

The outcome

85 commissioned membership agreements in roughly 61 operating days at one location and 35 at the other — $10,646.50 in verified one-time revenue, 27 active recurring memberships, and $32,045.74 in measured and projected revenue against a $10,070 investment. A measured 3.18× return.

87.5% trial close rate
Iowa location · Best in the brand’s network

The challenge

Trials were booking steadily, but too many finished their trial period and walked away without ever hearing a confident membership conversation. Conversion depended on whoever happened to be at the front desk.

What Aphani implemented

A first-call close discipline: needs assessment, value build, close — with the trial positioned as the fallback rather than the opener. Every trial member got a structured conversation at exactly the right moment.

The outcome

87.5% of trials converted to membership — the best rate in the brand’s national network for the period.

02 Before & after
Lead response time
Before
36 hours
After
5 minutes
Follow-up attempts per lead
Before
1–2 calls
After
8–12 touches
Former-member win-back outreach
Before
Rarely worked
After
Worked monthly
Visibility into sales activity
Before
Guesswork
After
Weekly MACRO report
03 Client success stories
Testimonial pending — reserved for a current partner’s words on the revenue Aphani has produced for their studio.
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Client NameOwner · Studio · State
Testimonial pending — reserved for a partner’s perspective on reporting, communication, and trust.
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Client NameGeneral Manager · Studio · State
Testimonial pending — reserved for a multi-location operator’s take on consistency across studios.
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Client NameMulti-Location Operator
“Your leads are already paying for our service.
You’re just not collecting yet.”

Seventeen locations across four states trust Aphani with their front line. Yours could be next on this page.

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